DRAFT (Not for Media Release)

Associated Television International Announces Plans For TV Series Based on Coincidence or Godincidence?
            Major Publishing Deal in Works as Well

 Los Angeles (May  xx, 2008)--Associated Television International (ATI) has announced that, subject to a successful national book release, the company plans to produce a television series based on stories from “Coincidence or Godincidence?” the inspirational non-fiction book from authors Steve & Kathi Rose, it was announced by Richard Casares, executive vice president, ATI. 

“We’re in discussions with potential publishers about releasing an updated edition of Coincidence or Godincidence?, a title that has already resonated with many readers,” stated Casares. “Once a new book deal is finalized, we’ll move forward on development plans for the new television project. We firmly believe ‘Coincidence or Godincidence?’ has the potential to become both a publishing phenomenon as well as a television hit.”  

ATI became involved with the project when the studio discovered Coincidence or Godincidence? and produced a segment from the book for its “American Bible Society Presents” series. The reaction from viewers and internal studio executives was so positive that the company immediately entered into negotiations with Steve and Kathi Rose for rights to the work.

Since then, with ATI’s Senior VP Justin Pierce spearheading plans, the company has had numerous discussions with the authors.  Steve will be given producer credits for the proposed TV series. Additionally, Steve Rose has met twice with executives at the company’s Los Angeles based headquarters to take part in project marketing sessions.  Pierce says, “I believe ‘Coincidence or Godincidence?’ has the potential to become a national catch phrase.  The marketing opportunities are numerous.  Needless to say, we are very excited to have this project.”

The Roses, from Neenah, Wisconsin are much sought after speakers who speak on a wide variety of topics.  Steve is already a part of literary history having written the best selling “Leap of Faith: God Must Be a Packer Fan,” which sold more than 50,000 copies.  Kathi, an author in her own right, wrote “I Climbed a Mountain: A Mother’s Diary of Tragedy, Grief & Triumph” detailing her grief and subsequent healing from the loss of her son and daughter-in-law in an accident in 1994.

About Associated Television International

Associated Television International has been successfully producing and distributing television series, specials and feature films for over three decades.  ATI's corporate mission is to produce projects that are both educational and entertaining for audiences worldwide. Its programs have aired on all US broadcast networks and the major cable channels. In the last year, such programs as Princess Diana: The Legend and Legacy of a Princess, 2007 World Magic Awards, Life Below The Line: The World Poverty Crisis, and Unlocking DaVinci's Code, all received acclaim.

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